Tuesday, September 8, 2009

Twitter, Facebok Move to Set-Top Boxes

Apple's success with their wildly popular App Store has led television providers to develop a similar experience through the set-top boxes that are typically used to tune into digital TV channels and serve as an interactive guide. 

“The beauty of the iPhone is that there are a lot of applications that Apple would not have imagined people want,” said Sree Kotay, chief software architect for Comcast. “We want people engaged with television in ways we haven’t thought of yet.”

Verizion has already developed a Twitter and Facebook application for use through it's FiOS system, but has realized the limitations of current set-top box hardware coupled with those of a traditional remote control.  If these systems expect to take off, they need to include a remote that can be easily be used for typing as well as browsing through channels, and increase the power of set-top boxes.

I believe that if this is done right, it really has the potential of taking off, but that most, especially older TV viewers will stick to using their set-top boxes exclusively for flipping through the channels, no matter what the capabilities of their boxes may be.



Source: New York Times

5 comments:

  1. speaking as a baby boomer,I think you are at least somewhat correct. I think of myself as somewhat techo savy, but will always take the easy (if not most informative orn most productive) way to my destination.

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  2. One of the new features I am using in my classroom is my twitter account. My high school students love it. They get reminders, updates and requests and it seems like an easy transition into using more media out there. Nice blog, Will. Tracy Luke

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  3. This is the first time that I have heard of Twitter being used at the high school level. I find it very useful at Indiana University because I can set updates to come right to my cell phone and it keeps me up to the minute with what is going on with my classes. Follow me on Twitter, my username is willpetrovic (all one word).

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  4. Hey will. I think this facebook/twitter option for the TV boxes should be an optional thing. Like you said, older TV viewers would not like it, but if you do want it, you could have it enabled.

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  5. Good point, Jack. If you could access Facebook or Twitter on your TV, would you?

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